Digital product consultancy is strategic and hands-on design support across the life of a product, from shaping a new idea to improving a mature platform. I help you decide what to build, design it well and keep improving it after launch.
What digital product consultancy is
It covers the decisions that sit between a business goal and a finished product: who it’s for, what problem it solves, which features matter first, how it’s structured and how it looks and feels. I bring 25+ years of designing websites, apps and digital products to those decisions, and work alongside your team to carry them through.
Who it’s for
- Founders with a new product idea who need to shape it before investing in development.
- Startups preparing an MVP for launch or for investors.
- Established businesses adding a new digital product or service.
- Teams running a mature platform that has grown complicated and needs a clear direction.
- Complex sectors such as fintech, marketplaces and B2B SaaS, where clarity builds trust.
What’s included
- Discovery and product definition: users, goals, problems and success measures.
- Proposition and feature prioritisation, so you build what matters first.
- Information architecture and prototyping to test the structure before building it.
- UI design for web and mobile.
- Ongoing improvement after launch, based on how people actually use it.
How it works
1. Define. We get clear on who the product is for, what it needs to do and how we’ll measure success.
2. Design and test. I turn that into a structure, prototypes and interface designs, testing with real users along the way.
3. Launch and improve. I work with your developers through build and launch, then help you improve the product based on real use.
Results
“The team at Layer 2 played a pivotal role in the success of Novafori. From crafting a distinctive brand identity to designing our website, marketing assets and digital product, they delivered exceptional results at every stage. Their creativity, attention to detail, and collaborative approach made them an invaluable partner.”
- 25+ years designing websites, apps and digital products.
- 100% of clients say the process worked and would choose Layer2 again.
More background: how to approach app design for startups and five principles of UX/UI design for financial companies.
Questions people ask
Can you help with an idea that’s still at an early stage?
Yes. Early discovery is often where outside input is most valuable, because changes cost the least before anything is built.
Do you work with our developers?
Yes. I work alongside your in-house team or development partner so the design is built as intended.
Do you design for web and mobile apps?
Yes, both, including responsive websites, web apps and mobile apps.
We already have a product. Can you still help?
Yes. I usually start with an assessment of what’s working and what isn’t, then improve what matters rather than rebuilding everything.
How much does it cost?
It depends on the stage of your product and how much support you need. After a short call, I’ll give you a clear scope and quote before any work begins.
Do you only work in Dorset?
No. I’m based in Gillingham, Dorset and work with clients across the UK.
Next step
Tell me where your product is today and where you want it to be. Get in touch and I’ll reply within 1 working day.